Mid-season sale Mid-season sale
ONLINE ONLY

MID-SEASON SALE
Up to 30% off

i
Only valid in the official HUGO BOSS Online Store at hugoboss.com from 10/09/2025 to 21/09/2025. The discount only applies to products marked with a flag showing the discount and cannot be combined with other promotions, vouchers, offers or discounts.
FALL 2025

Discover the
Collection

Model sitting down wearing a jacket and pants in fall colors and the new gary sneaker in black and white Model sitting down wearing a jacket and pants in fall colors and the new gary sneaker in black and white

New Fall
sneakers

new double b monogram by BOSS new double b monogram by BOSS
NEW DOUBLE B

ICONIC
ESSENTIALS

DENIM ON
DENIM

the hugo boss brands

A century ago, HUGO BOSS began in Germany as a small factory and grew into a global fashion icon. Today, it offers two brands: BOSS and HUGO. BOSS is known for tailoring excellence, offering suits, smart casual wear, such as men's jeans and women's blouses, and refined accessories, blending timeless elegance with modern touches.

HUGO, launched in the 1990s, embraces self-expression with fashion-forward pieces, vibrant colors, and innovative cuts, appealing to a trend-conscious audience. Together, BOSS and HUGO balance tradition and innovation, ensuring quality craftsmanship. Discover timeless style and cutting-edge fashion with HUGO and BOSS.